DIGITAL SHELF OPTIMIZATION

Win share across the shelf with AI-powered insights & automation

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Unlock profitable growth across 1,450+ retailers with real-time shelf visibility, smart actions, and AI automations. No spreadsheets required. Optimize for conversion rates, customer loyalty, and market share with digital shelf analytics solutions that drive digital shelf performance and align with your business objectives.

Automate your shelf health with real-time insights & AI-powered actions

Powered by trusted data, tailored scorecards and real-time AI, Digital Shelf Optimization helps ecommerce teams eliminate manual shelf audits and surface issues before they hit the bottom line.

Track content, availability, pricing, product listings, reviews, and more across 1,450+ online marketplace retailers

Build customized, executive-ready views by brand, retailer, or competitor with 80+ key performance indicators and flexible thresholds

Catch search ranking drops, lost Buy Box, content gaps, or pricing changes with automated root cause analysis& recommended actions

Sync with your PIM to detect & fix product content discrepancies across your full retailer footprint

AllyAI surfaces insights &performance data trends to generate PowerPoint or Excel reports in a single click

Connect real-time shelf signals with Retail Media Management to improve incrementality&ad ROI

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Actionable shelf intelligence, all in one platform

Whether you're tracking SKU performance, fixing PDP issues or informing media strategy, Digital Shelf Optimization turns shelf data into profitable decision-making—backed by trusted insights and AI-powered automation every step of the way.

Catch problems before they affect your business

  • AllyAI Category Teammate: Get instant insights, automated reports &real-time performance drivers by SKU, specific keywords, or retailer

  • Content compliance automation: Detect and resolve PDP issues by syncing with your PIM&syndicating updates automatically

  • AI-driven diagnostics: Identify the root cause of search drops, Buy Box losses, &pricing changes before they impact sales

  • Custom Report Builder: Create & share tailored reports with a no-code, drag-and-drop interface for every stakeholder

Track performance across brand, competitors & 1,450+ retailers

  • Customizable scorecards: Monitor content, availability, pricing & reviews with fully flexible scorecards tailored by brand, geography or retailer

  • Location-Based Analytics: Drill into SKU execution at the store level to pinpoint regional issues & optimize retailer compliance

  • Data Quality Dashboard: Get full transparency into shelf data coverage, accuracy & reliability

  • Retail media signal integration: Connect shelf KPIs like organic rank and content health to media performance for better targeting & ROI

Eliminate manual shelf audits & fix issues fast

  • Automated monitoring & alerts: Stay ahead of compliance gaps & PDP errors with real-time AI alerts

  • Content syndication workflows: Automatically push fixes across your retailer footprint to ensure consistency & speed

  • End-to-end automation: From catalog health to financial recovery, reduce manual work & improve ROI

The only purpose-built digital shelf solution designed to drive performance at scale

Unlike standalone DSA solutions or passive monitoring tools, CommerceIQ's Digital Shelf Optimization platform doesn’t just show you what’s wrong—it tells you why, and helps you fix it. With AI-driven insights, automated actions, and unmatched data transparency, DSO empowers teams to turn shelf performance into a competitive edge.

AI that speaks your language

Category Teammate is trained on digital shelf signals from 1450+ retailers, 80+ KPIs, and commerce-specific taxonomies—not generic datasets. It powers embedded insights, one-click reporting, and SKU-level diagnostics across metrics like price changes, search rank, and content health.

Trusted scorecards

The Data Quality Dashboard gives you a comprehensive view into data completeness and integrity by retailer, KPI, and timeframe. Monitor crawl success rates, identify gaps by store or category, and troubleshoot discrepancies proactively — without needing to file support tickets.

Built in workflow automation

Automate content validation, secondary image compliance, and PIM syndication directly within the DSO platform. Use built-in business logic and configurable thresholds to trigger automated actions across retailers, eliminating manual audits and speeding time-to-resolution.

Massive scale, single interface

DSO is engineered to aggregate, normalize, and visualize digital assets across 1,450+ retailers and 100+ apps. Whether you're managing global scorecards or retailer-specific competitive views, all insights are delivered in a unified UI with support for brand, category, and market-level segmentation.Real-time shelf-driven ad optimization

Real-time shelf-driven ad optimization

Retail media signal integration connects shelf KPIs, including organic rank, pricing issues, and PDP compliance to CommerceIQ’s media optimization engine. This enables automated adjustments to bids, budgets, and campaign targets based on real-time digital shelf health — driving true ad incrementality.

TESTIMONIALS

Hear what our customers say

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“CommerceIQ has enabled my team to operate at the pace needed to win in the market. Issues that would take weeks to identify are now being flagged and resolved on the same day.”

Stephen Mischel • Ecommerce Sales Team Lead, Bayer

“CommerceIQ’s ecommerce management platform provides substantial benefits, giving us the ability to understand performance across granular targets, including branded, generic, and competitive keywords and apply bulk automation to optimize our campaigns in line with our business objectives.”

Rizwan Akbar • Head of ecommerce, Pilgrim’s Pride

“The ease of use of the DSA platform has been a big plus. They have a slick user interface and intuitive dashboards, which make it easy for people who are not necessarily very technical to access the information they need. As a result, more people are now utilizing DSA data, and they have confidence that the data is accurate.”

Michael Gold • Strategy & Ecosystems Manager at PepsiCo

“I knew we needed an ecommerce partner with a technology-first approach to help us optimize the supply chain, sales operations, and retail media spend. I’ve been impressed by how quickly the CommerceIQ Channel Optimization Platform and ecommerce experts have become an integral part of how we run and profitably grow our Amazon business. We are now exploring how to take the same approach with our other channels.”

Steve Daigh • Senior Director of ecommerce, Spectrum Brands, Inc.

"CommerceIQ has drastically step changed our shortage disputes process resulting in a higher success rate for those disputes…Before automating our shortage disputes, we spent much of our time reviewing them manually and simply were not able to dispute all of them as we did not have the capacity to do so. That left us only disputing the largest shortages. And now with CommerceIQ, automation allows us to dispute 100% of our invoices maximizing our chances of revenue recovery and increasing our productivity."

Jennifer Wronski • Sales Team Lead- Reckitt

"Out-of-stock reports have helped me manage my catalog & stay ahead of conversations."

Senior ecommerce Manager • Georgia Pacific

“CommerceIQ has enabled my team to operate at the pace needed to win in the market. Issues that would take weeks to identify are now being flagged and resolved on the same day.”

Stephen Mischel • Ecommerce Sales Team Lead, Bayer

“CommerceIQ’s ecommerce management platform provides substantial benefits, giving us the ability to understand performance across granular targets, including branded, generic, and competitive keywords and apply bulk automation to optimize our campaigns in line with our business objectives.”

Rizwan Akbar • Head of ecommerce, Pilgrim’s Pride

“The ease of use of the DSA platform has been a big plus. They have a slick user interface and intuitive dashboards, which make it easy for people who are not necessarily very technical to access the information they need. As a result, more people are now utilizing DSA data, and they have confidence that the data is accurate.”

Michael Gold • Strategy & Ecosystems Manager at PepsiCo

“I knew we needed an ecommerce partner with a technology-first approach to help us optimize the supply chain, sales operations, and retail media spend. I’ve been impressed by how quickly the CommerceIQ Channel Optimization Platform and ecommerce experts have become an integral part of how we run and profitably grow our Amazon business. We are now exploring how to take the same approach with our other channels.”

Steve Daigh • Senior Director of ecommerce, Spectrum Brands, Inc.

"CommerceIQ has drastically step changed our shortage disputes process resulting in a higher success rate for those disputes…Before automating our shortage disputes, we spent much of our time reviewing them manually and simply were not able to dispute all of them as we did not have the capacity to do so. That left us only disputing the largest shortages. And now with CommerceIQ, automation allows us to dispute 100% of our invoices maximizing our chances of revenue recovery and increasing our productivity."

Jennifer Wronski • Sales Team Lead- Reckitt

"Out-of-stock reports have helped me manage my catalog & stay ahead of conversations."

Senior ecommerce Manager • Georgia Pacific

Turn insights into impact with CommerceIQ

1450+

retailers

100+

mobile apps

59

countries

250+

engineers and
data scientists

Turn insights into impact with CommerceIQ

CommerceIQ is the only sales-focused, unified platform built specifically for ecommerce—combining sales, media and shelf data with role-specific AI teammates that deliver actionable, commerce-ready insights.

FAQs

Find quick answers to common questions about our products, services, and policies. If you need more help, our team is here to assist you.

Explore FAQs
What does CommerceIQ’s Digital Shelf Optimization (DSO) platform do?

DSO delivers a holistic view of the digital shelf, allowing brands to monitor content, track stock availability, understand customer behavior, optimize product pages, and stay ahead of channel competition by connecting every touchpoint from search engines to physical store.

How does DSO help improve product visibility and conversion?

By surfacing on-demand webinars, product’s performance data, and closed-loop feedback, DSO helps brands adjust content, fix out-of-stock risks, optimize product detail pages, and improve customer experience — ultimately unlocking higher sales and sales opportunities.

What makes DSO better than traditional shelf monitoring tools?

DSO is not just a tool — it’s a full DSA technology platform with closed-loop functionality, high frequency spiders, and real-time integrations. It helps brands gain actionable insights, manage reseller requirements, navigate low traffic times, and align strategies with reseller sites and direct to consumer models.

How does AllyAI Category Teammate fit into DSO?

It’s your digital shelf intelligence assistant—transforming shelf data into strategic action. From search results to negative reviews, it helps optimize every part of the online content journey.

What outcomes have brands achieved with DSO?

Brands have achieved better stock coverage, improved product content, reduced manual reporting, increased search visibility, and stronger control over customer behavior and product data syndication—ultimately helping them win on the digital shelf.

What is digital shelf analytics software and how does it work?

Digital shelf analytics software, like CommerceIQ’s Digital Shelf Optimization (DSO) platform, is designed to help brands monitor and optimize their product content, availability, pricing, and discoverability across online retailers. The software uses real-time data and AI insights to provide actionable recommendations for improving product performance, ensuring consistency, and driving profitable growth.

How does CommerceIQ differ from other digital shelf analytics providers?

CommerceIQ stands apart by providing a unified, AI-powered platform tailored for ecommerce. Unlike traditional passive monitoring tools, CommerceIQ not only highlights problems but also delivers real-time, actionable insights and automation to resolve them. Its ability to integrate digital shelf data with retail media and sales performance metrics further enhances its utility for driving end-to-end optimizations.

What types of digital shelf tools does CommerceIQ offer?

CommerceIQ’s DSO platform comes equipped with a variety of digital shelf tools, including:
• Scorecards to monitor key metrics like pricing, reviews, and availability.
• Automated monitoring tools to detect and alert for search rank drops, Buy Box losses, or content issues.
• Content syndication tools to push improvements to product pages (PDPs) across 1,450+ retailers.
• AllyAI Category Teammate for simplified reporting and root-cause analysis.

What are digital shelf solutions, and why are they essential?

Digital shelf solutions are tools or platforms designed to track and optimize how products appear and perform on online marketplaces. These solutions help businesses manage listing compliance, pricing strategies, and search visibility. CommerceIQ offers a purpose-built digital shelf solution that provides complete, AI-driven shelf visibility, streamlines compliance, and ensures that businesses can stay competitive and profitable in the ecommerce space.

How does CommerceIQ’s DSO leverage digital shelf data for actionable insights?

CommerceIQ's DSO utilizes real-time digital shelf data from 1,450+ retailers to provide deep insights into shelf health. This data drives the identification of performance issues, such as out-of-stock products, SEO gaps, or pricing discrepancies. With AI-powered root-cause analysis and recommended actions, businesses can proactively solve issues, enabling them to maximize visibility, stay ahead of competitors, and enhance conversion rates.

How do digital shelf tools like AllyAI improve ecommerce efficiency?

AllyAI, integrated within CommerceIQ's DSO, acts as a digital shelf category teammate. It automates tasks such as report generation, root cause analysis, and performance diagnostics, helping ecommerce managers save time and focus on strategic decisions. By prioritizing actions based on digital shelf metrics, Ally AI ensures quicker issue resolution and more refined decision-making for profitable growth.

Can digital shelf analytics software integrate with existing retail data systems?

Yes, CommerceIQ’s DSO seamlessly integrates with other systems, such as Product Information Management (PIM) platforms. This enables it to sync content, resolve discrepancies, and automate updates across multiple retailers. Additionally, its retail media signal integration ties digital shelf KPIs to advertising performance, ensuring unified execution across teams.

What business outcomes can brands expect from using CommerceIQ’s digital shelf solutions?

Brands leveraging CommerceIQ’s Digital Shelf Optimization platform have achieved significant results, including:
• Doubling their share of search visibility.
• Improving content compliance by 86%.
• Reducing reporting and manual tasks by 50%.
• Gaining granular visibility into competitor performance and retail execution.

Are CommerceIQ's digital shelf analytics tools scalable for global businesses?

Absolutely. The DSO platform supports over 1,450 retailers and aggregates data from 100+ apps, making it highly scalable for global operations. With its customizable scorecards and location-based analytics, businesses can monitor performance at brand, category, and geography levels, making it suitable for companies with diverse market footprints.

How does real-time digital shelf data improve retail media strategies?

CommerceIQ’s DSO connects digital shelf KPIs, such as organic rank, content health, and pricing status, with retail media performance. This integration enables businesses to make real-time adjustments to bids, budgets, and campaign tactics based on the shelf data, ensuring a higher return on ad spend (ROAS) and optimized ad incrementality.