Meet the leaders shaping the future of ecommerce

Guru Hariharan

Chief Executive Officer

Guru is a seasoned Technology and Business leader with over 15 years of experience in the ecommerce industry. Before founding the company in 2012, Guru spent five-plus years at Amazon building out automated vendor management and supply chain.

He also became the AI-based selling coach for 3P sellers. Guru also held the role of General Manager of the Marketplace Experience at eBay, where he led the global launch of eBay’s “Fast N’ Free” shipping and the Global Returns programs.

Guru has a Masters with a focus on Machine Learning from the University of Texas at Austin and an MBA from the Wharton School.

Jaya Jaware

Chief Financial Officer

As the CFO at CommerceIQ, Jaya is committed to aligning people, products, and profits to create value for our shareholders. Jaya’s 20 years of experience in leading technology companies have provided her the opportunity to effectively build a world-class G&A function that aligns with corporate strategy.

Prior to joining CommerceIQ, Jaya served as CFO at Appify. Prior to that role, she was VP of Finance at Unravel Data and ServiceMax (Acquired by GE Digital). Jaya has also served in various finance and accounting roles at Stratify, Clearwell Systems, Spire Systems, and Ernst & Young.

Jaya is certified as a chartered accountant in India and a CPA in California (Inactive).

John Maltman

Chief Customer Officer

John has vast experience in top leadership roles across organizations over 40+ years.

Prior to CommerceIQ, John was the CEO of e.fundamentals, a leading Digital Shelf Analytics technology provider acquired by CommerceIQ.

Earlier, John held several senior leadership positions across companies including Asda, Pepsico, and Procter & Gamble.

John hold a B.Sc from the University of Edinburgh

Balaji T Kuppuswamy

SVP, Global Customer Success & Chief Of Staff

Over his 17+ years of experience, Balaji has held important positions in analytics, data science, and engineering. Balaji formerly worked for YouTube Business as the Director and Head of Analytics, Data Science & Engineering, reporting to the CFO of YouTube.

Prior to that, he was the Senior Director of Data, Analytics & ML products at Lowes. This is Balaji’s second stint at CommerceIQ. Balaji has also worked as a Consultant at McKinsey & Co, where he helped CXOs of Fortune 100 companies.

He holds a BS from the Indian Institute of Technology, Madras (IIT M), and an MBA from the Chicago Booth School of Business.

Prasun Kumar

SVP, Engineering and Head of India Ops

Prasun brings 15+ years of experience in the software industry, building, scaling and launching new SaaS products to market. At CommerceIQ, Prasun heads Engineering and the India center.

Prior to CommerceIQ, Prasun architected Capillary’s award winning CRM and analytics engine and scaled it across 6 geographies.At FICO, Prasun built the core algorithms for strategy optimization & segmented scorecard and holds 10 patents for the innovation he drove through the years.

Prasun has a B.Tech in Electronics & Electrical Communication Engineering from IIT Kharagpur and Bachelor of Economics from London School of Economics.

Christian Hassold

VP, Corporate Development

Christian has fifteen years experience in the ecommerce ecosystem, founding and successfully exiting 3 companies in both private and public transactions. His last company, HubLogix, was purchased by ChannelAdvisor in 2017 At ChannelAdvisor he led corporate development for more than 2 years.

Following that, he launched the European go-to-market for Salsify where he was a principal to the May ’21 acquisition of Alkemics. At CommerceIQ, Christian leads the corporate and business development function, focusing on both inorganic and indirect revenue driven growth.

Since joining the team he has led the acquisition of both E.Fundamentals in July ’22 and the purchase of assets of Ideoclick in October ’22. Christian resides outside of Boston, Massachusetts and holds an undergraduate degree from Harvard University.

Suryadeep Agrawal

VP, Product Management

Surya is an experienced product executive with 10+ years of experience building and scaling enterprise SaaS products at companies like Adobe. He also had leadership stints at multiple venture backed startups in product and marketing roles one of which got acquired by Amazon.

At CommerceIQ, Surya leads product management for the Sales and Operations platform. He has a B.E. in Computer Engineering from the Netaji Subhas Institute of Technology, New Delhi and an MBA from Indian Institute of Management (IIM) Calcutta

Himanshu Jain

VP, Product Management

Himanshu is an experienced business leader with 12+ years of experience across product management, customer success, business development, statistical modeling, building enterprise software and services. Himanshu leads product management for the CommerceIQ Advertising platform.

Prior to CommerceIQ, Himanshu advised fortune 100 companies at Kearney and started his career building machine learning models at Capital One.

He has a B.Tech. in Mechanical Engineering from the Indian Institute of Technology, New Delhi and an MBA from the Ross School of Business, University of Michigan.

Doug Bleszinski

VP, Sales

Doug Bleszinski has over 20 years of experience in building and developing high-performance teams in innovative and high growth software, SaaS and open-source organizations.

Doug has held a variety of executive roles at Salesforce, Salsify, Elastic and Ionic Security. At Salsify, Doug led the global team in helping the largest named brands and retailers to transform their digital product experience for modern digital commerce.

Prior to that, he led the East for Elastic to help users with the hard challenge of managing, securing and extracting value from their data. Doug has his Business Administration degree from the University of Richmond and his MBA from Pace University.

Gaurav Khanna

VP, Engineering Digital Shelf Analytics

Gaurav is an experienced engineering leader with 15+ years of experience building and scaling enterprise software products at companies such as Amazon Web Services (AWS) and Oracle Cloud Infrastructure (OCI).

He spent many years in the EC2 org at AWS, where he led building and shipping multiple new cloud services in the area of enterprise management. Most recently, he served as a Director Engineering in the Developer lifecycles services division at Oracle Cloud Infrastructure.

Gaurav earned his B.E. in Computer Engineering from the Netaji Subhas Institute of Technology, New Delhi and his Phd in Computer Science from Ohio State University.

Subhash Nayak

VP, Engineering

Subhash brings over 20 yrs of software development experience in product-based organizations spanning e-commerce and telecom domains.

He spent 10+ yrs working with VoIP based product companies building protocol stacks, frameworks and network servers that today carry a large part of the world’s long distance VoIP traffic. Prior to CommerceIQ, he was with Amazon for over 11 years, having led multiple engineering orgs across Worldwide Deals & Events, Product Detail Page, Prime Video, and Worldwide Prime.

Subhash holds a B.E. in Computer Science from BITS, Pilani.

Joaquin Dufeu

VP, Customer Success

Joaquin has over 12+ years of experience, including founding his own tech startup – GiveO2, consulting for many CXOs across different industries at The Boston Consulting Group (BCG), to spending 5 years building and scaling Wayfair’s Digital Freight Forwarder (CGF).

Joaquin is a seasoned General Manager, with expertise in Technology, ecommerce, and Large Global Operations. He joined CommerceIQ’s Customer Success team as VP of Strategic Services, to help identify, launch and scale services and processes to help customers win in ecommerce.

Joaquin holds an Industrial Engineering + IT double major from PUC, and earned his MBA from the Sloan School of Management at MIT.

Jeffrey Kennedy

VP, Corporate Controller

Jeff is a seasoned finance executive focused on corporate strategy, process improvement, and creative problem solving. He is hands-on and detail-oriented and possesses strong analytical skills with an ability to quickly understand new landscapes and subject matter.

Jeff has held senior finance roles across companies. He holds a B.A. in Physics & Astronomy from Whitman College and a Masters in Accounting from Golden Gate University.

Terry Li

VP of Finance and Strategy

Terry, a seasoned leader with 15+ years in Finance and Strategy, excels in overseeing financial processes, leading M&A activities, and serving as a key business partner.

Prior to CommerceIQ, Terry worked at VMWare, RingCentral, Deloitte, and Hitachi GST.

Terry holds an MBA in Strategy and Finance from University of California at Berkeley and a Bachelor’s degree in Industrial Engineering from Stanford University.

Katen Johal

Head of Customer Growth

Katen is an experienced business leader with 13+ years of

experience across performance marketing, retail media, business operations and program development.

A sleeves up leader, Katen helped scale 2 agencies through 9 figure exits and now works to solve problems for CommerceIQ’s largest clients.

Katen holds a Bachelor’s degrees in Economics and Psychology from the University of California San Diego.

Olivier Henry

Head of Retail Media

As a seasoned professional in the field of e-commerce, Olivier has spent years driving substantial growth for businesses across various industries. Prior to joining CommerceIQ, he led the advertising and content practices at Media.Monks with teams based in the US and Argentina.

Preceding that position, he spearheaded on the brand side the growth of the e-commerce business for six major brands in North America, as the head of e-commerce. Olivier also served as CEO of a European business before relocating to the US.

He holds a Master of Science in Electrical Engineering from the California Institute of Technology (Caltech) and an MBA from INSEAD.