5 strategic pricing opportunities for CPGs

    May 16, 2023

    đź’¸ 5 strategic pricing opportunities CPGs should focus on now

    CPGs need to be smarter than ever about strategic pricing. After a few of years of availability and supply chain concerns dominating the agenda in CPG, the focus is now firmly shifting to prices.

    But how should CPGs approach these difficult conversations? What pricing opportunities should they focus on right now? And how can digital shelf analytics help? Our article has you covered!


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