Omni Dashboard: One view to drive smarter, more strategic retail execution

With sweeping new tariffs creating ripple effects across industries, brands are being pushed to adapt faster than ever. As costs rise and consumer spending becomes more unpredictable, the need for real-time visibility into performance across all retail partners isn’t just helpful, it’s mission-critical.

That’s where the Omni Dashboard comes in. As part of CommerceIQ, it gives brands a centralized view of retail media performance across key platforms like Amazon, Walmart, Sam’s Club and others. Instead of juggling fragmented reports and reactive decision-making, teams can rely on one place to track trends, assess impact and take informed action quickly.

Why the Omni Dashboard matters now more than ever

In a high-pressure, margin-sensitive environment, agility wins. The Omni Dashboard enables brands to:

• Make faster, smarter decisions: See where to optimize and where to protect spend
  
• Streamline reporting and analysis: Spend less time consolidating data and more time driving results
  
• Stay ahead of volatility: React to shifts in pricing, demand or performance across retailers in real time

Best practices to use the Omni Dashboard to protect margins and find growth

Here’s how leading teams are using the Omni Dashboard to stay sharp, strategic and in control:

• Unify your KPI goals: Align your measurement strategy across retailers, using metrics like iROAS, ROAS and Share of Voice to enable apples-to-apples performance comparisons.
• Review weekly, optimize monthly: Use weekly data to identify emerging shifts and take decisive action monthly to drive long-term impact.
• Layer in incrementality: Pair the dashboard with CommerceIQ’s incrementality insights to focus investment on growth that truly moves the needle.
• Shift budgets with precision: Reallocate spend to the products, platforms and campaigns delivering the most value and pull back where margins are at risk (e.g., stockouts, pricing anomalies).
• Inform high-stakes conversations: Bring cross-retailer insights into executive meetings and QBRs to back up decisions with real data.
• Detect and solve retailer-specific issues early: Identify stockouts, pricing anomalies or CPC spikes before they erode performance.

One dashboard. Every retailer. Smarter execution.

Tariffs and economic uncertainty may be out of your control, but how you respond isn’t. The Omni Dashboard helps you stay agile and focused, giving your team the visibility and confidence to make better decisions faster.

Whether you’re managing spend, reporting to leadership or planning next quarter’s campaigns, the Omni Dashboard ensures you:

• See what matters
• Act with speed and precision
• Protect margins while uncovering growth opportunities
  

 

Need help getting the most out of your Omni Dashboard? Contact your Customer Success Manager or visit the CommerceIQ Help Center to learn more.