Durable office goods supplier with $50M+ in annual Amazon revenue
The brand recognized untapped growth potential for their Amazon business but faced limitations with their existing SaaS partners. These partners relied on human-based resources to manage the business, resulting in inadequate insights and control. The complexity of the business, combined with the involvement of multiple partners and external touchpoints, made it challenging to manage cohesively. Additionally, the lack of an easily accessible analysis platform further hindered their ability to gain comprehensive insights. Moreover, the brand found themselves dedicating excessive time and effort to routine tasks such as shortage disputes and manual bidding adjustments, further highlighting the inefficiencies in their current processes.
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