DELIVER VALUE THAT COUNTS

Availability & assortment on the digital shelf

Optimize your ecommerce assortment, recognize opportunities to drive value and manage retailer stock availability on the digital shelf.

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digital shelf analytics availability & assortment

Optimize your ecommerce assortment

We help you recognize opportunities to drive value with the right mix of product, pack, price, and promotion to support your retailer category assortment strategies.

  • Total SKU count view across any retailer
  • Product assortment optimization
Total SKU count view across any retailer

Monitor your assortment on the digital shelf across your retail partners and relative to your competition.

Total SKU count view across any retailer
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Aligned retailer assortment strategy

We enable you to see the number of SKUs being listed across retailers. This helps you analyze your share of SKUs in the category by retailer and benchmark versus fair share. You can use this data to support new product listings and assortment recommendations to retailers to influence your share of both the digital and physical shelf.

Product assortment optimization

Keep your online shoppers satisfied by making sure the SKUs they expect to find are listed in as many retailers as possible.

Product assortment optimization
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Optimize your core product availability

Monitor compliance of your core assortment and new products across all retailers using the data to quickly identify and plug any gaps in listings.

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Benchmark vs Competitors

Ensure your assortment is competitive across all key price points. Visualize the number of SKUs and promotional intensity across each price tier within your category. Insights into category level will be invaluable to winning influence with your retailers.

Manage retailer stock availability on the digital shelf

Daily visualized stock availability reporting for better ecommerce supply chain and stock management. The simplest way to visualize stock availability across your entire category.

  • Stock availability vizualisation
  • Shoppers' experience protection
  • Avoiding promotion out-of-stocks
  • Multi location availability
Stock availability vizualisation

We monitor your product availability on the digital shelf and help you mitigate the risk of out of stock and delisting.

Stock availability vizualisation
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A full category view

Measure and audit your products, your competitors and retailer own label current availability performance across the full category in your key retailers.

Shoppers' experience protection

Don’t disappoint your online shoppers. Make sure your products are always available.

Shoppers' experience protection
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Automated availability insights

We regularly monitor your range to prevent stock levels from running low unnoticed. Get notified in time, and reduce the risk of shopper frustration at the point of purchase

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Prevent knock-on effects

If you’re out of stock, shoppers are more likely to try your competitor’s product. By having a complete category view at a retailer-by-retailer level, you can see instantly where your SKU lines are at risk of potential delisting

Avoiding promotion out-of-stocks

Understand how quickly your promotions are driving your SKUs off the digital shelf.

Avoiding promotion out-of-stocks
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Outsmart the competition

Monitor competitor promotional activity and stock levels and use this data to future proof your promotions and availability.

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Be ahead of the game

Our availability tracking offers daily out-of-stock reporting. Used alongside historical data, you have the data in category to anticipate and inform on your competitors next move. Our saved filter functions make it easy to stay focused on what matters.

Multi location availability

Quick access to availability data across every retailer, multiple stores, multiple locations, on all of your products.

Multi location availability
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Deliver availability improvements

The Multi Location Availability Report provides you with the data that can be easily shared with Retailers to enable conversations and highlight issues on availability across your products.

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Know exactly what's impacting your supply chain

Identify where the problems are fast and what’s affecting your distribution. Filter and report on availability by retailer, by store, by sku and use the data to take action and enable conversations with key stakeholders internally and externally.

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Monitor problem SKUs over time

Using historical SKU level data, you can create and export reports which show issues over time across all stores and all products.

"Having a deep understanding of how retailers are ranging categories, from the total category down to the brand level can be really powerful. This lets you review product ranging by price segments and depth of deal, and identify ranging opportunities that influence customer strategy. "

Steve Abram

Customer Success Manager

"Lockdown has brought about an increased appetite for trying new brands with 52% of shoppers agreeing to buy products that they haven't tried before. 75% agree they will switch brands if the product they searched for is out of stock.”

Book a free expert demo of our Digital Shelf Analytics platform

One size does not fit all – we know that your company will have unique needs and we’re here to help configure our platform and reporting to focus on the measures your business cares about most.