Sony is winning SOV in “Headphones, Earbuds & Accessories,” but could also be winning in “Speakers”

    November 16, 2022

    How does Sony shelf up to the competition?

    The Category Benchmark is an instant comparative performance analysis based on 5 million data points across 50,000 brands’ ecommerce performance.

    • The fastest growing category is portable speakers & audio docks > portable bluetooth speakers, by 264.80%. Your Share of Voice is 0.47%
    • You have 14% Share of Voice in digital cameras > mirrorless cameras the highest amongst all categories
    • Category home theater > speakers has declined by -42.00% in search volume, the most amongst all categories.

    See why Colgate, Nestle, Whirlpool Corporation, and 2,200 more high-performing brands trust CommerceIQ to win. Access your dashboard to see the key observations and insights for each of the 8 dimensions you need to optimize your business.


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